Getting Started With Keyword Research
This masterclass is designed to teach you the basics of keyword research and get you started with some of the best tools and methods available.
Register for lifetime access.
Why do keyword research?
Keyword research is the foundation for not only SEO efforts but also for a broader digital marketing program.
Keyword research is also an important part of doing market research.
Who is this masterclass for?
- SEO consultants
- Digital marketing consultants
- Market research professionals
- Business owners
- Product development specialists
Anyone who needs to know their audience better (and that's anyone who wants to see their business succeed!) must know how to do keyword research.
Here's what you'll learn:
- What "we" mean by "keyword research" (how the Search Engine Academy defines it might surprise you)
- What the objectives are
- Getting started strategy, tactics, and tips
- 4 great tools we love, and we'll give you Search Engine Academy tips on how we use them to get extraordinary results
- Google's KW Planner
- Google Trends
- What semantic search is and why Google has mastered it
- How to use "keyword forensics" to get in front of Google, and to get in front of your customers
Register now for lifetime access!